I’ve encountered many artists over the years who really struggle with stepping into thriving because they don’t understand one foundational concept: convergence. Thriving isn’t simply doing one or two things well, but rather doing the right things well at the same time, over time. Although that might seem like a juggling act – and it can feel that way some times – it’s not as out of reach as you think.
Here’s what typically happens with artists. They get two out of the three areas but forgetting that third, continue to struggle. For example, artists who are great artistically and have a strong spiritual connection end up having only a hobby or ministry because they don’t pursue the development of their art business. Artists who are great artistically and have a strong business sense often flourish in the marketplace with their sales but sometimes lack a deep spiritual connection and sense of life in their art practice. Then there’s artists who are deeply connected spiritually and have built a business but their artwork is lacking, leading to immature work and frustration.
For artists who want to pursue their art in the marketplace in the context of their relationship with God, thriving happens when they are growing artistically, spiritually and in their businesses. Each feeds the other and provides momentum for the journey. This place of convergence is what I call your “sweet spot” and it should be a goal for every artist who wants to thrive spiritually, artistically and financially.
This place of convergence is the focus of my artist mentoring program, Created to Thrive. Click here for more information on how to be a part.
I was talking to a friend the other day who happens to be quite an accomplished artist and a real spiritual father to many creatives around the world. We were chatting about our mutual passion to help artists thrive and, knowing I work with many hobbyist and emerging artists, posed the following question:
"How do you tell someone who is mediocre and not really called (or ready) to make his living with his art (simply because it will never sell) that perhaps God gave you the passion for art just to enjoy and glorify Him with, but it is not your calling to make it your financial sustenance?"
It's a great question and I'm sure the reason no one talks much about it is because it can be a really sensitive issue for the artist... No one wants to have that hard conversation with an artist who's thinking they are ready to take on the world when in reality, they are still stumbling around with the basics. And then sometimes, there are those really hard cases that almost seem like the American Idol auditions where someone thinks they are God's gift to art when in reality, there's not much there but desire and belief.
As I've thought about it, I hope these ideas will help you navigate your own artistic calling and season in that journey.
Matt Tommey is an artist, author and mentor who is passionate about empowering artists to thrive spiritually, artistically and in business.